This course will cover the workings, operations and the integrative activities of the major stakeholders in the tourism and hospitality Industry. The student will also gain knowledge on managing and marketing a service-oriented business organization.
What is macro perspective of tourism and hospitality industry?
This course is designed to give a clear and overview of tourism and hospitality as an ecosystem and goes beyond the usual closed-concept of tourism. It introduces the concepts and terms that are common throughout the different sectors.
What is micro perspective?
Micro Perspective is a perspective, or form of analysis, which focuses on the individual and their subjectivity, rather than focusing on the structures of society thought to be external and constraining on the individual.
What is the difference between macro perspective of tourism and hospitality and micro perspective of tourism and hospitality?
Put simply, a macro perspective tells you where your business is at any given time, and a micro perspective tells you why your business is in that position.
What do you learn in micro perspective?
Research from a micro perspective focuses on individual reactions to changes in one’s own workplace. It helps to explain how changes in daily work affect knowledge and skills on the individual or group level.
What are the 4 different perspective of tourism and hospitality?
According to Goelner & Ritchie (2009), there are four different perspectives of tourism can be identified from the tourist, business operator who providing goods and services, government of the host destination area and the local community.
What is the difference between macro and micro institutionalism?
Sociological approaches are differentiated by the level of analysis. Macrosociology involves the study of widespread social processes. Microsociology involves the study of people at a more interpersonal level, as in face-to-face interactions.
What is the importance of macro in tourism?
With the concept of macro-tourism, we give priority to the comprehensive benefits of tourism in promoting the local social and economic development, i.e. we not only pay attention to the economic benefits of tourism itself but value the social and ecological benefits of tourism in improving the local city image, the …
What is micro perspective of organizational behavior?
Micro organizational behavior refers to individual and group dynamics in an organizational setting. … Concepts such as leadership, decision making, team building, motivation, and job satisfaction are all facets of organizational behavior and responsibilities of management.
What is micro perspective of organizational behavior explain its perception process?
Micro-organizational behavioral studies focus on individual and group dynamics within an organization. … On an individual basis, much of micro-organizational behavior is concerned with rewarding employees in ways that work best for them, and studying their personality types to determine where they might be a good fit.
What is micro & macro?
These two words and prefixes sound similar, but have opposite meanings. Macro refers to something that is very large scale. Micro refers to something miniscule.
What is the difference between micro and macro levels?
Micro-level research examines individuals and individual-level interactions of various kinds, including, for example, people’s intentions, feelings, and beliefs. … Macro-level research examines the political-administrative environment, including national systems, regulation, and cultures.
What is the difference between macro and micro analysis?
Microeconomics studies individuals and business decisions, while macroeconomics analyzes the decisions made by countries and governments. Microeconomics focuses on supply and demand, and other forces that determine price levels, making it a bottom-up approach.
What do you know about tourism and hospitality?
Hospitality and Tourism is a Collective Industry
Hospitality and tourism is a massive, collective industry consisting of tourism and other hospitality-related businesses. Tourism companies are technically considered hospitality businesses because they rely on strong customer service to generate revenue.
The hospitality industry is an industry that offers services that usually cost extra income to enjoy and include things like hotels, restaurants, transportation, and leisure activities. Tourism is the act of traveling to a destination for pleasure purposes.
What do you mean by hospitality?
Hospitality means extending a welcome to travelers or offering a home away from home, and the word is derived from the Latin word “hospes” meaning visitor or stranger.